At Zywave, change isn’t just inevitable – it’s intentional. We recently went through a brand evolution: a purposeful shift to better reflect our mission, our ecosystem-wide value and the impact we deliver to our customers.
The result? A bold new value statement centered on a clear vision: to deliver ecosystem-wide capabilities that amplify impact across data, processes, people and customer experiences.
We call it our Performance Multiplier—because we’re not just helping agencies keep up. We’re helping them thrive in an escalating risk landscape.
Here’s how we bring that to life:
- Unrivaled Data and Content
- Elevated Human Performance
- Our Ecosystem Advantage
In 2024 alone, we backed this up with more than 10,000 innovation deployments across our expansive product portfolio. That kind of momentum made one thing clear: it was time to evolve how we communicate innovation—not just what we’re releasing, but how it connects to the bigger picture.
A New Innovation Launch Format: Two Tracks, One Goal
To match the scale and speed of innovation at Zywave, we’ve introduced a new launch format—one that aligns with our values, our ecosystem-first mindset, and the needs of both our customers and the broader market.
We’re now launching innovations through two coordinated streams:
1. Innovation Stories
Our new quarterly Innovation Launch Webinar is more than a product showcase—it’s the kickoff to a broader narrative. It’s where we set the vision, spotlight industry trends and connect emerging challenges to the solutions we’ve purposefully built.
Designed for customers, prospects, partners and anyone invested in the future of insurance, the webinar sets the tone for each launch cycle by highlighting:
- The major themes and market dynamics we’re addressing
- A preview of key innovations across our ecosystem
- Our perspective on how agencies can grow and thrive amid rising complexity
It’s the big-picture view—the “why” behind the “what”—and it anchors all innovation storytelling that follows.
Missed our latest Innovation Launch? Watch the 2025 Summer Launch Webinar on demand to explore Zywave’s most recent innovations.
2. Customer-Focused Enablement – Innovation, Delivered Continuously
While the Innovation Launch Webinar sets the vision, innovation at Zywave doesn’t wait for the calendar. Many enhancements are released before the webinar airs, and others follow shortly after as part of a steady stream of improvements.
This updated cadence reflects our agile development approach and ensures customers receive value as soon as it’s ready, not just when it’s wrapped in a major launch.
Here’s how it works:
- Before the webinar: New features begin rolling out across products, supported by in-product messaging, early enablement materials and our monthly Innovation Email.
- During the webinar: We spotlight the most strategic innovations and show how they connect to broader industry needs.
- After the webinar: We keep the momentum going with in-product messaging, targeted enablement and webinars and continued monthly innovation updates to ensure your team always knows what’s new and confident in using our newest innovations.
Innovation isn’t just a moment – it’s a motion. And with this approach, we’re delivering more value, more often, with greater clarity than ever before.
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Why This Matters
This isn’t just a new process. It’s a reflection of who we are now. At Zywave, innovation isn’t about launching features for the sake of it. It’s about enabling real, measurable outcomes: driving profitable growth, creating efficiencies and empowering people to amplify their impact with every move.
So when we say we want our customers to thrive, we mean it. And this new launch structure is built to make that happen—with every release, every time.
Want to learn more about innovation at Zywave? Check out our 2025 Summer Launch.