In today’s digital age, the phrase “content is king” has never been more true—and the insurance industry is no exception. Today’s consumers want to be able to access relevant, personalized content in a manner and format that is most convenient for them. Creating and maintaining this content can be incredibly time-consuming though. That’s where we can help. Zywave’s Content Cloud makes it easy to access timely, high-quality content so you can boost client and prospect engagement and deliver strategic business advice.
Unlock content you can trust.
Our content is curated by a team of experts, helping to ensure you always get the most up-to-date and reliable information.
Leverage an Unparalleled Content Library
With more than 30,000 pieces of content, Broker Briefcase® P&C Edition and Broker Briefcase® Benefits Edition have all the resources you need to grow your business. Whether you're looking for information on risk management, health care reform, OSHA, compliance, HR, wellness or another topic, Broker Briefcase can help.
Rely on a Team of Content Experts
Today it’s easy for anyone to pose as an “expert” on the internet. Stop relying on Google search results and find content you can trust. Broker Briefcase is powered by a team of 35+ professional writers/editors, market analysts, attorneys and motion/graphic designers, so you can rest assured you’re always getting professional-looking, accurate content.
Trust the Content You’re Sending Out
Our content is reviewed on a regular schedule and updated quickly to reflect any legal updates or developments, making sure you always have access to the most up-to-date information possible.
Find the right content in the right format.
Access a huge range of benefits and P&C resources in multiple different formats so you can find what’s right of your business.
Access Industry-Specific Content
Find the industry-specific content you need in P&C OneSource™. P&C OneSource combines materials from trusted industry sources like IRMI, ISO and Rough Notes, with the vast P&C content already in Broker Briefcase, to create one solution for all your P&C needs.
Unleash the Power of Video
Videos can be extremely expensive to create from scratch or to purchase from a separate, external vendor. With more than 200 videos and growing, Broker Briefcase has the videos you need to educate prospects and clients on-the-go and market your agency in a whole new way.
Stay on Top of Compliance Updates
You’re an insurance expert, not an attorney. Help your clients stay up-to-date on the ever-changing rules governing the benefits and P&C space. Our easy-to-read compliance content is free of legal jargon and maintained by a team of experienced attorneys.
Leverage the Right Content Format
We understand not everyone consumes content in the same way. That’s why we offer a huge range of different content formats—including flyers, infographics, videos, newsletters, in-depth toolkits and guides, and more—so you can best meet the unique needs of your audience.
Spend less time searching for content and onboarding new producers.
By offering one centralized location for content, producers can quickly find the content they need to learn more about emerging trends and risks.
Find Content When You Need it
Stop wasting time searching for content. Our modern interface, intuitive navigation and advanced search functionality makes it easier than ever to find the content you need so you can put more time back in your day.
Train New Producers Faster
Quickly train new hires and help them sell into new industries by offering them one educational center for all their insurance questions. By providing one single system, producers can quickly find the information they need so they can successfully prepare for any prospect or client meeting.
Increase Content Utilization
Get more out of your investment by using a single platform to access all of your content. With Broker Briefcase, you no longer have to pay multiple vendors for the content you need, helping to reduce costs.
Establish yourself as a thought leader and deliver smart business advice
Exceed clients’ and prospects’ expectations by delivering targeted educational resources that solve their unique pain points.
Stay Ahead of Industry News
Never miss a beat or trending piece of content. With the weekly content notification emails in Broker Briefcase, you can stay on top of the latest market trends and send any relevant updates to your clients.
Provide Relevant, Timely Newsletters
Offer monthly and quarterly newsletters to your clients through Broker Briefcase. These newsletters cover a wide range of topics including cyber security, health and wellness, industry-specific P&C news, OSHA and workplace safety, HR trends and more.
Brand Content Back to Your Agency
Create custom-branded newsletters, presentations, flyers, toolkits and more with Broker Briefcase. By including your name, contact information and logo on valuable content, you can raise awareness about your brand and position yourself as a thought leader.
Learn more about the wide range of content solutions Zywave offers for benefits and P&C brokers