About this webinar:
Getting in the door is one of the biggest challenges facing agents today. Booking meetings are both an art and a science—and agents must be willing to do the work necessary to capture the attention of prospects.
So how do you get a prospect to say “yes” to that first meeting? To get to “yes,” you must be able to deliver valuable insight, pique their curiosity and demonstrate your value. 
Join Zywave and special guests, Frank Pennachio and Susan Toussaint, to learn how to land more prospect meetings and set yourself apart from the competition.
By attending this webinar, you’ll learn:
  1. What prospects want and need from their agent
  2. Why relevant messaging is key and how it can build your book of business
  3. How to paint a bigger picture to overcome common objections and win the account