About this webinar:
The landscape of competitors in the employee benefits space is rapidly evolving. For example, Amazon is forcing other major tech giants, such as Apple and Google, to enter the health care space to protect their own core businesses.
To defend their position in the industry, the broker community has adopted a mantra of next-gen health care supply chain language tailored for the C-suite at prospective employer clients. While this positioning serves as a creative way to get meetings with a new audience, it’s essential that your business has the technical expertise to back it up.
During this session, Mick Rodgers, managing partner of Axial Benefits Group, will address:
- The Amazon effect on the producer model
- Walking the walk in health care supply chain management
- Adding value when competing against tech companies
- Spectrum selling: The evolution of health care funding